The not-for-profit business that I have chosen to research about is the NHS (National Health Service). The name NHS is used for each of the four public health services in the United Kingdom. They were established together in 1948 as one of the major social reforms. The NHS is a charitable company and their charitable aims are the ‘relief of sickness and the preservation and protection of public health’. The main purpose of the NHS is to provide healthcare for all British Citizens based on need and not the ability to pay. The NHS also seeks to improve the health and wellbeing of patients, communities and its staff through professionalism, innovation and excellence in care.